Privacy Policy

Effective Date: 13/10/2024

At Thinking Forword, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you use our website, www.thinkingforword.com (“Site”), or our services.

1. Who We Are

Thinking Forword is a provider of AI-based services designed to improve educational outcomes. We are registered in Northern Ireland, and our office is at:

19 Rhanbuoy Gardens, Holywood, Bangor, BT19 1JY
Phone: +44 7958787464
Email: info@thinkingforword.com

For the purposes of data protection laws, Colin Rodgers acts as the data controller when we process your personal data.

2. What Personal Data We Collect

2.1 Data You Provide to Us

• Account Information: Name, email address, phone number, and other registration details.
• Payment Information: Billing and payment details (e.g., credit card information).
• Communications: Emails or customer support requests you send.

2.2 Data Collected Automatically

• Cookies and Tracking Technologies: Information about your visit (IP address, browser type, device information, etc.).
• Usage Data: Pages visited, time spent on the site, and interactions with services.
• Chatbot Data: Any personal data provided during chatbot interactions, such as your name, email address, or any other information shared.

3. How We Use Your Personal Data

We use your personal data to:

• Provide and improve our services.
• Process payments.
• Respond to inquiries and provide customer support.
• Ensure the security and functionality of our Site.
• Send updates, offers, and marketing communications (with your consent).
• Improve chatbot interactions and respond to chatbot queries.

4. Chatbot Data Collection and Processing

Our chatbot may collect personal data, such as your name, email address, and any other information you provide during your interaction. This data is processed securely and used solely to improve the chatbot experience and provide relevant services. You have the right to request the deletion of any data shared during chatbot interactions.

By using our chatbot, you consent to the collection and processing of your personal data for these purposes. You can withdraw your consent at any time by contacting us at info@thinkingforword.com.

5. Legal Basis for Processing

We process data under these legal bases:

• Performance of a Contract: To fulfil our obligations to you.
• Consent: For marketing communications and chatbot interactions.
• Legal Obligation: To comply with laws.
• Legitimate Interests: To improve services and ensure security.

6. Who We Share Your Data With

We may share data with:

• Service Providers: For services like payment processing or hosting.
• Legal Authorities: When required by law.
• Third-Party Links: Our site may link to third-party sites, which have their own privacy policies.

7. Data Security

We implement technical measures (encryption, access controls) to protect your data. However, no system is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

• Account Data: Retained for as long as your account is active.
• Payment Data: Kept as required by financial regulations.
• Marketing Data: Retained until you opt-out or withdraw consent.
• Chatbot Data: Retained for up to 2 years for analysis and service improvement, or deleted upon request.

9. Your Rights Under GDPR

You have the following rights:

• Right to Access: Request a copy of your data.
• Right to Rectification: Correct any inaccuracies.
• Right to Erasure: Request deletion of your data, where applicable.
• Right to Restrict Processing: Limit data use.
• Right to Data Portability: Receive your data in a machine-readable format.
• Right to Object: Object to processing, especially for marketing purposes.
• Right to Withdraw Consent: Withdraw consent at any time, including for chatbot interactions.

To exercise these rights, contact us at info@thinkingforword.com. We will respond within one month as required by GDPR.

10. International Transfers

Your personal data may be transferred outside the UK or EEA. We ensure appropriate safeguards are in place, such as Standard Contractual Clauses.

11. Cookies and Tracking Technologies

Our Site uses cookies to improve user experience. See our Cookie Policy for details, and manage preferences via your browser settings.

12. Data Breach Notification

In the event of a data breach, we will notify you and relevant authorities without undue delay, in line with GDPR requirements.

13. Changes to This Privacy Policy

We may update this policy to reflect changes in our practices or legal obligations. The effective date will be updated accordingly. Please check back periodically.

14. Contact Us

For any questions or concerns:

Email: info@thinkingforword.com
Phone: +44 7958787464
Address: 19 Rhanbuoy Gardens, Holywood, Bangor, BT19 1JY

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) if you believe we have not complied with your data protection rights.